ATLANTA, May 27, 2014 – Today, TapSocial announced a new addition to its popular TapSocial™ suite of applications: TapSocial Digital Signage. As a web-based digital signage solution, TapSocial enables small businesses to join the ranks of larger companies with contemporary digital signs promote the business while streaming real-time news, weather and more.
TapSocial Digital Signage is cloud-based, meaning there is no costly specialized software to download or unique hardware devices to buy. It leverages components that are often on-hand or are low in cost to acquire, enabling businesses to get their sign up and running in very little time. TapSocial Digital Signage was designed based upon extensive research and understanding of how small business owners engage their customers. The result has prove to easy to configure and quick to update.
“We have all sat in a lobby or waiting room where a business plays network news. The problem with playing network news is that you cannot control the content, including commercials from your competitors that might appear. This is a huge missed opportunity for the business to engage its customers. TapSocial enables you to quickly stream informative content, promote upcoming events, sales and promotions, and personalize the customer’s visit by showcasing photos and team member profiles” said Justin Cullifer, co-founder of TapSocial.
The ability to leverage standard equipment and software was a driving force in the design of TapSocial Digital Signage. “Most digital sign companies have proprietary hardware and software. We knew that a great-looking and fully-featured digital sign could be achieved by simply using your existing computer or a set-top box, an internet browser, and a flat panel TV – all devices you probably have on hand” said Chuck Konfrst, co-founder of TapSocial. “We also knew that a cloud-based solution would mean lower costs for small businesses, which is vital when every penny counts.”
For more information about TapSocial, visit www.tapsocial.net.
In 2011, the company’s founders realized that the simple challenge of ‘how to integrate social media into our lives in the least obtrusive manner possible’ had not yet been solved. By analyzing both novice and expert social media users, the team quickly designed and released to market TapSocial 1.0, which was lauded and loved by its many users.
TapSocial™ is a registered trademark of Appsmiles, LLC and Shines Brighter Software, LLC. All Rights Reserved. TapSocial™, Shines Brighter Software, LLC and Appsmiles, LLC is not affiliated with Twitter, Inc. The Twitter name and Tweet are trademarks of Twitter, Inc. in the United States and other countries.